There’s a bunch of reasons really. Are you ready for bullet-points? I am!
I like the idea:
I’m a big fan of transparency, collaboration, high-performance and notbeingadouchebag. Before I met the Enspiral crew I actually had designs for an opensource business model for a sales company… but it was all buggy and had a whole bunch of scalability and sustainability issues – not to mention being a huge job to get even the early stages off the ground… The enspiral model simply kicks it’s ass. In some ways I guess it’s the ol’; “If you can’t beat em, join em” situation… Or rather “If your business model sucks and you meet a bunch of other people doing it way better, figure out how you can help and do that instead.”
I like the people:
The fundamental ethics-base which is the backbone of the organization solves so many problems… so many efficiencies to be gained from a high-trust environment, I’ve yet to meet an Enspiralite who I wouldn’t feel comfortable working with. Additionally, the model naturally attracts entrepreneurial types and high-performance specialist types, who are always cool to work with and learn from.
I can help them heaps:
Are you kidding? I’m awesome. (More about this in virtually everything I’ve ever written.)
They can help me heaps:
Ideas are all very well and good, but to manifest the majority of them you need a crack-team. Enspiral on a purely structural level is an excellent source of humans to make teams out of… And of course I’ve seen them work, trust them and get along with them already etc… recruitment grounds!
It just makes sense right now.
Not right now as in this year, but right now as in this point in human history… an organization like Enspiral was going to pop up this decade, and it just so happens Josh Vial was one of the earlier off the mark – Enspiral’s successes of 2010 are merely indicative of the latent need for an organization of this kind, and the whole is quickly becoming greater than the sum of its parts. I’d like to think of the model as a zeitgeist of the times – like Ford was a symbol of industrialization, rather than just another business. If I can be part or an organization that’s achieving many of the things I was going to try and achieve anyway… what could make more sense than jumping on the band wagon?
So yeah.
That’s the guts of it I reckon.
Reubs.