The beginning of a new year brings about plans, possibilities, goals and intentions. This time is nearly upon us again. At Enspiral we’re really excited about 2012 and see it as a year of immense possibilities for positive change in the World.
Social Code Ltd is an independent start-up owned by four Enspiralists, and in January 2012 will be launching Goalpost. Goalpost is a web and mobile application that helps users achieve positive behaviour change through setting and achieving goals with the support of their social networks. Our first goal is to help kiwis quit smoking. We’ve teamed up with Quit Group and Smokefree (Health Sponsorship Council) to help make this happen.
Goalpost works in three ways: by partnering with experts, by leveraging the support and influence of your social networks, and by keeping you motivated through the integration of game mechanics such as challenges, rewards, pledges, achievements. It’s fun!
We are currently in our first stage Beta iteration providing the minimum set of features that provide the initial real value to the user. This first incarnation of Goalpost provides initial functionality to engage the viewer, providing a compelling user experience and ‘hooking’ them so they continue toward their goal. Goalpost will be launching to the public with a ‘Quit smoking’ challenge to Kiwis around New Years.
We are currently in full testing mode and on the search for more testers, so if you know anyone who wants to quit smoking, please email email@example.com
In the meantime connect with us on twitter @goalpost_it and help spread the good word!